Welcome to Haria Fragrances

Meet the Founder

Shri Somchand Lakhamshi Haria

The story of Haria Fragrances is rooted in grit, keen observation, and an unwavering passion for perfumery.

Born in 1945 in Nagda, Gujarat, Shri Somchand Lakhamshi Haria moved to Mumbai in 1952 when his family relocated to set up a modest grain shop in Parel. Helping his father run the daily trade, the young Somchand noticed a persistent request from patrons—customers frequently asked for high-grade camphor and fragrant incense sticks. That everyday retail observation sparked a lifelong fascination with the world of aromas.

Eager to master the trade, he joined a relative’s incense manufacturing unit, learning the subtle art of perfumery, natural binding, and raw material sourcing from the ground up.

Following his marriage to Kantaben on May, 1968, a renewed sense of purpose and responsibility prompted him to chart his own course. Driven to build something enduring, he founded Haria Fragrances on October 22, 1969.

What began over five decades ago as one man’s vision in the bustling heart of Mumbai has evolved into a trusted house of sacred and lifestyle fragrances—built on the foundational values of purity, integrity, and dedication laid down by its founder.

The Next Generation

Shri Dipesh Haria

Where tradition lays the foundation, vision and mastery drive evolution.

Born in January 1979, Dipesh Haria grew up walking the factory floors alongside his father, Somchandji, absorbing the art of incense-making from an early age. Naturally gifted with an extraordinary olfactory sense—a rare "nose" that can identify and dissect the most complex aromatic notes—his ambition was clear from the start: to scale the family craft far beyond conventional boundaries.

Fate tested that resolve early. In 1995, while on a holiday in London at the age of sixteen, devastating news arrived—his father had suffered a heart attack. Dipesh rushed back to Mumbai, thrust overnight into the intense, competitive world of fragrance manufacturing while navigating hospital visits and family responsibilities.

Refusing to yield, he threw himself into the craft with sheer grit. That trial by fire transformed innate talent into seasoned expertise.

Guided by his acute olfactory precision and relentless drive, Dipesh Haria propelled Haria Fragrances to new heights. Today, as the master perfumer and driving force of the brand, he has formulated hundreds of signature perfumes, aromatic compounds, and iconic incense blends, not only defining Haria Fragrances but also crafting celebrated scents for prominent brands worldwide.

The Modern Era

Vishal Gutka

Every enduring legacy requires fresh perspective to meet a changing world.

Born in February 1998, Vishal Gutka joined Haria Fragrances in 2019 after completing his graduation. Immersing himself directly into operations, he rapidly mastered the complexities of the trade—guided by an innate, inherited "nose" for perfumery reminiscent of his uncle, Dipesh Haria.

While the company had long been a trusted manufacturing powerhouse crafting blends for prominent labels worldwide, Vishal recognized an untapped horizon. He asked a defining question: Why should world-class fragrances remain behind the scenes when we can build a household name of our own?

With a sharp mind for organization, planning, and brand building, Vishal set out to transform Haria Fragrances into a direct-to-consumer powerhouse. Spearheading end-to-end brand strategy—from bespoke packaging aesthetics and product formulation to pricing and market presence—his meticulous attention to detail has given the brand a distinctive, contemporary voice.

Expanding Horizons: Harsh Gutka

Growth thrives on understanding the pulse of the market, and Harsh Gutka brings that energy to Haria Fragrances.

Born in September 2001, Harsh is the youngest member of the family to step into the business, joining in 2023 immediately after completing his graduation. Bringing a natural acumen for marketing and business development, Harsh chose to learn the trade right where it matters most—on the ground.

Strengthening ties with long-standing partners while relentlessly exploring new territories. By directly listening to distributors, retailers, and consumers, Harsh identifies real market demands and emerging trends. His sharp field insights allow the brand to innovate purposefully—developing targeted, high-demand fragrances that fill genuine gaps in the market.

Through his tireless dedication, relationship-building, and dynamic marketing vision, Harsh has successfully expanded the footprint of Haria Fragrances into fresh regions and modern retail spaces, driving the brand toward an exciting, expansive future.